The eHarmony questionnaire has become a mainstay in the matching system and is used by about fifteen thousand people per day who are new to the website. eHarmony only comes second to Match in terms of the dabble amount of people using online dating in the U.S. market as a total percentage. S. market when compared to eHarmony has about fifteen percent total.
Part of the reason why eHarmony has become so successful is just how good the matching system is and how much the large amount of testing helps them to find a compatible partner after setting up a profile.
eHarmony is still going through changes after these past sixteen years of existence is still working on fool-proofing the auto-renewal system for members and making sure that members who want to leave are able to cancel their memberships without any problems.
eHarmony is still trying to improve upon itself by adding more members each year, retaining old members who haven’t found love yet, and finding responsible advertisers who are not pushy or too flashy on the website.
Since eHarmony is one of the oldest online dating websites, it currently faces challenges from OKCupid and Plenty of Fish while adapting to the growth of new mobile applications dealing with dating such as Tinder and Bumble. Long-time founder and CEO, Dr. Neil Clark Warren, recently stepped down as CEO of eHarmony and was replaced by Grant Langston in .
Mr. Langston is a former vice president of brand marketing who may be able to move the company forward in terms of competing with other online dating behemoths and to better improve the company’s advertising platform.
However, unlike other online dating competitors, eHarmony’s matching system remains a force to be reckoned with and retains its’ consistent popularity ever since it was revealed back in the website’s early days.
- Detailed profile
Regardless of whether or not you’re a free or paid member when you sign-up for eHarmony, every user is obligated in creating their own profile when they first start their time on the website.
The ‘Relationship Questionnaire’ that all members are asked to fill out is extensive and time consuming but the results help you to create your preferences and compatibility measurements when it comes to other members
The profile is quite in-depth and you have to be original, truthful, and detailed in your answers in order to get the best results when it comes to matching. The compatibility system that eHarmony utilizes relies on all of its users in being honest and straightforward when it comes to answering the important questions posed to them.
- Compatibility matching
When you make a concentrated effort in creating a detailed profile that demonstrates that you have certain characteristics and qualities that would like to have in a partner, the compatibility system of eHarmony does the rest by only showing you the profiles of other users who have similar needs, wants, desires, and would be a good match for you.
As a user of eHarmony, you won’t have to waste any time searching for various profiles with people who are fundamentally different from you. Instead, 99% of all other eHarmony will not appear to you in your search results since they must meet a certain standard of compatibility based on the ‘Matching Model’ employed by eHarmony.
- Relationship questionnaire
eHarmony believes that it is much easier for their members to find a compatible match after filling out the relationship questionnaire and letting the matching system do its job afterwards.
These questions also help to form your very own ‘personality profile’ which shows other members who you are, what you’re looking for, where you come from, and how do you see your future, etc.